The Challenge
Some positions at Emmi present the challenge of meeting both the company’s high standards in candidate selection and the need to treat all applicants fairly. For these roles, the company receives an overwhelming number of applications, sometimes several hundred within just a few days. Managing that volume with the available time for first-round interviews simply isn’t feasible.
"It’s just not possible to conduct 20 first interviews. It doesn’t work timewise, but it’s also not fair to candidates. If someone looks like a good fit on paper, they should have the chance to show who they are."
Miriam Missel
Recruiter at Emmi Schweiz AG
The Solution
Emmi relies on pre-recorded interviews to make the selection process more efficient and fair. This saves significant time for the recruiting team: questions are recorded once and can then be shared with as many candidates as needed.
But the benefits go far beyond time savings:
🙋 Hiring managers get a genuine first impression, not just from a CV, but from the person behind it.
🎯 More accurate pre-selection: Decisions are based on richer insights, meaning those who move on to the first in-person interview are usually a much stronger fit. Valuable interview time is spent more effectively.
👀 Hidden talent becomes visible: Emmi discovers candidates who might not have been invited based on their CV alone, leading to more informed hiring decisions.
"We’ve hired candidates we might not have invited based on their CV alone. That shows just how valuable the personal impression really is."
Miriam Missel
Recruiter at Emmi Schweiz AG
The Results
Using pre-recorded interviews has brought tangible improvements to Emmi’s recruitment process:
Faster hires: A specialist position that previously took around three months to fill was successfully filled in just three weeks.
High completion rate: 96% of invited candidates complete their pre-recorded interview.
Greater fairness and diversity: Every candidate answers the same questions regardless of CV or availability.
Better fit: Hiring managers can identify early on who is a strong match both professionally and personally.
Internal Adoption
The hiring managers are actively involved in the selection process. They can review videos flexibly and make decisions in collaboration with the recruiting team. This also enables earlier discussions on technical topics and strengthens collaboration between HR and the business.
"Our hiring managers are enthusiastic because they’re truly part of the process. They contribute their own questions, review the answers themselves, and make more informed decisions."
Sandra Böttcher
Employer Branding Specialist at Emmi Schweiz AG
Candidate Experience
Candidates also respond positively to the pre-recorded interview format. In the Cammio platform, the recruiting team keeps an eye on feedback that applicants can leave right after completing their interview. The process is also regularly reviewed together with new hires to identify improvements and continuously enhance the experience.
Practical Takeaways
From years of experience using pre-recorded interviews, Emmi has gathered several key learnings:
Involve hiring managers early
When hiring managers contribute their own questions and take part in the selection process, it builds buy-in, ownership, and leads to higher-quality in-person interviews.
Prioritise candidate communication
Good preparation, clear instructions, and technical guidance help increase both completion rates and candidate satisfaction.
Embrace the new routine
After just a few rounds, the format becomes second nature and saves an incredible amount of time in the long run.
"Cammio gives us the opportunity to see the person behind the CV and that makes all the difference."
Miriam Missel
Recruiter at Emmi Schweiz AG
Emmi is Switzerland’s leading manufacturer of premium dairy products, with a strong local presence in 15 countries and around 12.000 employees. The company sells its quality products in about 60 markets and operates 72 production sites across 13 countries.
industry
Food and Beverage Manufacturing
Location
Luzern 🇨🇭 Switzerland
Using Cammio since
2024
